May 21, 2018
Frequently Asked Questions
How is the school and contact information collected?
We have been collecting and compiling school and contact information for 50 years. The information comes directly from the Athletic Director, coach, or administrator at the school. Profile data is gathered through various channels including information sheets filled out by the school and mailed to us or update on our website, fax, or phone.
How often is the school and contact information updated?
Keeping information updated is a year-round task and we update hundreds of records on a daily basis. We have an entire team dedicated to ensuring our information is kept as up-to-date as possible. Although it's entirely impossible to have 100% of the one million pieces of data we collect annually accurate, we do strive to collect missing and outdated information as quickly and efficiently as possible
EMAIL MARKETING FAQs
How many emails should I expect to land in the Inbox?
75% - 95% of emails sent can be expected to land in the inbox if you follow the best practices for sending out a mass email. You can download our list of Best Practices here.
What is a typical open rate on an email campaign?
Can I use my email program (like Microsoft Outlook) to send mass emails?
What % of bounces should I expect?
A 5% - 17% bounce rate (for Athletic Director - Coaching Positions respectively) can occur within a Nationwide list.
Why would an email bounce or come back as "undeliverable"?
CUSTOM LIST FAQs
Are telephone numbers and emails included?
Standard list orders will include names, school names, and complete mailing addresses based on your selections. By request, telephone numbers and email addresses may be added for an extra charge.
What format will I receive the data?
Most orders (excluding Pressure Sensitive Mailing Labels) can be downloaded through our List Manager in CSV, Tab-Delimited, or Excel file format.
How will my mailing list be delivered?
Once purchased, you will be able to download your mailing list by logging in and accessing your List Manager. Download instructions and login information will be provided in your order receipt via email.
What is the List Manager?
The List Manager is where all your downloadable lists are located within your account. The List Manager application is tied directly in to our database ensuring that every time you log in to your account and download a list, the list is updated with any daily changes being made.
Once my order is placed, what is the turn-around time?
Most orders are available within 24 hours of time of purchase.
What is an eBroadcast?
An eBroadcast is an email marketing campaign where we send the email on your behalf. We do not provide you with a file of email addresses. You may collect email addresses of prospects that respond to your offer.
How do I deliver my email?
When you rent email addresses from us, the price includes the setup and delivery of your email message.
What do I get in my campaign?
Our service includes the following:
Will you create an HTML version of my message?
If you need assistance creating an HTML version of your message, we provide creative services. The fee is $100 per hour; average time is 1-2 hours.